The KFF tracking poll, conducted on March 25, 2026, indicates a notable trend where adults are equally relying on AI and social media for health information.
Younger demographics show a particularly strong inclination towards using AI for health-related inquiries, suggesting a shift in information-seeking behavior.
This trend appears to be driven by escalating healthcare costs and access challenges, highlighting the evolving landscape of health information sources.
Updates
Update at 09:00 UTC on 2026-03-25
KFF reported A new KFF Tracking Poll reveals that 32% of adults have sought health information from AI chatbots, matching the number who use social media for the same purpose.
Sources: KFF
Update at 12:00 UTC on 2026-03-26
KFF reported KFF's latest Tracking Poll reveals that one-third of adults have turned to AI chatbots for health advice in the past year.
Sources: KFF